Cancer Before Cancer ❤️🩹
When a Peruvian living outside the capital is diagnosed with cancer, they have to fight another "cancer" before even starting their treatment for the disease. It's a battle against distance, logistics, and often financial constraints that adds to the already daunting fight against the illness.
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☆ Cannes Lions (1Silver + 2SL). D&AD (1Graphite Pencil). One Show (1Merit). Ciclope Latino (Grand Prix + 3Gold). Ciclope Berlin (1Bronze). Shots Awards (3Silver + 1SL). LIA (1Bronze). El Sol (1Gold + 1Silver). FIAP (1GP + 3Gold). Ojo de Iberoamérica (2Silver + 2Bronze + 2SL). Ideas Award (2Gold + 3Silver + 1Bronze).
pain before pain
crying before crying
fear before fear
donate before it's late
pain before pain crying before crying fear before fear donate before it's late
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